📊 Mabang Freight — Marketing Command Center

Loading... | 🌐 Live Site 📘 FB Page
📊 Ad Performance — Traffic Light Status
FB Awareness Campaign — Budget pace 65% (reviewing)
FB Conversion Campaign — CPA below target ✅
XHS — Low engagement yesterday (investigating)
FB Reach (7d)
12,450
+8.3% vs prev
XHS Views (7d)
3,820
+23% vs prev
New Registrations
24
This week
Top-Up Revenue
RM 4,250
This week
FB Ad Spend
RM 380
Budget: RM 500/wk
CPL (FB)
RM 15.8
Target: <RM 10
⚡ Quick Actions
📘
Meta Business
FB Ads Manager
📕
氏çșąäčŠ
XHS Creator
📧
Email Blasts
Resend Campaign
💰
Pricing
Update rates

📋 Content Pipeline

View Full Calendar →
✓
DONE
50 FB Posts — Brand Awareness (EN/MY/ZH)
Posted Apr 1-14. Reach: 8.2K. Engagements: 340.
Completed
▶
ACTIVE
50 XHS Posts — é›†èżæ•™çš‹ (Chinese)
Scheduled Apr 15-30. Posted: 18/50. Avg views: 890.
In Progress
○
QUEUE
50 FB Posts — Promotions & Top-Up Packages
Ready in drafts. Waiting for pricing confirmation.
Queued
?
PLANNED
100 FB + 100 XHS — Product Showcase Campaign
B2B focus. Need product images from Cc.
Waiting on Assets
?
PLANNED
300 FB + 300 XHS — Full Content Bank
All 600 posts written. Ready to schedule once Meta API connected.
Ready to Schedule
đŸ“± Platform Performance
📘 Facebook
Ads Manager →
8.2K
Reach
4.1%
Eng. Rate
1.8%
CTR
RM 15.8
CPL
📕 氏çșąäčŠ XHS
Creator →
3.8K
Views
2.9%
Save Rate
45
Comments
-12
Follower Δ

🎯 Active Ad Campaigns

Open Ads Manager →
Campaign Platform Status Budget Spend Reach Results CPA Traffic Light
Brand Awareness — EN 📘 Facebook Active RM 200/wk RM 130 6.2K 12 clicks RM 10.8 🟡
Top-Up Promo — MY 📘 Facebook Good RM 150/wk RM 95 3.1K 8 top-ups RM 11.9 🟱
XHS — é›†èżæ•™çš‹ 📕 XHS Review RM 100/wk RM 45 1.8K 15 saves — 🟡
Retargeting — Visitors 📘 Facebook Good RM 100/wk RM 72 890 5 signups RM 14.4 🟱
B2B — Business Shippers 📘 LinkedIn/FB Paused RM 200/wk RM 18 180 0 leads — 🔮

🚩 Traffic Light — Ad Performance Classification

Signal Condition Action
🟱 GREEN CPA ≀ Target & Spend pace 80-110% ✅ Keep running. Scale if ROAS > 3x.
🟡 AMBER CPA 1-1.5x Target OR spend pace <80% ⚠ Review creative + audience. Optimize bid.
🔮 RED CPA >1.5x Target OR <5 conversions/week 🛑 Pause campaign. Test new creative/offer.

📅 Upcoming Content — Next 7 Days

Full Calendar →
Date Platform Content Type Topic Language Status
Apr 21 (Mon) 📘 FB Educational How to calculate shipping cost EN Ready
Apr 21 (Mon) 📕 XHS Tips æ·˜ćźèŽ­ç‰©5歄教皋 äž­æ–‡ Ready
Apr 22 (Tue) 📘 FB Promo Top-Up Package: RM 2,000 special MY Needs Approval
Apr 23 (Wed) 📘 FB Testimonial Customer story: RM 800 savings EN Ready
Apr 24 (Thu) 📕 XHS Product Show Kitchen products from China äž­æ–‡ Needs Photo

🔌 Integration Status

Service Status Notes
Meta Marketing API ⏳ Pending Awaiting Cc to provide API credentials. Estimated setup: 30 min.
Facebook Pixel ⏳ Pending Need Pixel ID from Meta Business. Will add to app.mabangfreight.com.
XHS Business Account ⏳ Pending Need to verify äŒäžšèŽŠć· (Business account) for ad API access.
Render Deployment ✅ Live consolidation-system on Render. Deploy: dep-xxx
Resend Email ⏳ Domain mabangfreight.com DNS pending verification. Marketing emails blocked.
300 FB + 300 XHS Content ✅ Ready All 600 posts written. Located: workspace-generated/mabang-freight/